SEARCH ENGINE MARKETING - BENEFITS FROM THE EXPLOSION IN SEARCH ENGINE USE !
Increase in Internet search volume
+
multiplication of online purchases
=
a unique opportunity for Canadian and Quebec based advertisers to effectively reach consumers nationwide!
|
Establish a presence on search engines
Canadians are online … and so are Quebecers!
| People searching online in Canada |
15 Millions |
|
| Total Internet Searches / month in Canada |
600 Millions |
| Searches / person / month |
40 |
| Penetration rate in Canada |
85% |
Source: comScore qSearch, Q1 2004
| People searching online in Quebec |
3.8 Millions |
|
| Total Internet Searches / month in Quebec |
162 Millions |
| Searches / person / month |
42 |
| Penetration rate in Quebec |
85% |
Source: NetWorldMedia, Q2 2006
Search Engines = principal source of online purchases!
Ensure optimal placement on search engine results pages
Objective: 1st page...
The majority of users will stop at the first results page!
And this tendency is increasing as time passes.
The percentage of users of search engines limiting themselves to the top part of the first page of search results was 16% in 2002, growing to 23% in 2006. By contrast, users taking time to browse the first 3 search results pages dropped from 19% in 2002 to only 10% today.
Objective: 1st place...
The position of the ad is critical to the success of a search engine marketing campaign, especially with pay-per-click.
The large majority of clicks are registered by the first 3 search results, be it the PPC ads or the organic results.
The solution: Enhance your online presence with NetWorldMedia!
Search Engine Advertising and Search Engine Optimization are 2 independent and complementary solutions. The combination of the 2 enables users to optimize online presence and maximize results.
Thanks to its unique network of partner websites and its team of SEM experts, NetWorldMedia enables you to profit from a combined approach in order to: :
- Grab the top position on the major search engines;
- Obtain meaningful short and long term visibility;
- Attract qualified visitors to your website;
- Generate measurable results;
- Increase your sales
The ball is in your court!
Launch a Search Engine Advertising (pay-per-click) campaign: on line in only a few minutes!
Optimize your site for all major search engines
Contact one of NetWorldMedia’s experts to help you market your website
